Window Cleaner Services needed for huge glass fronts, hard-to-reach windows or simply no time or desire: There are many good reasons for choosing to hire a professional window cleaning services.
Both commercial customers and private individuals increasingly use this service and benefit from numerous advantages. If you decide to become self-employed as a window cleaner, you should know that under no circumstances should this profession be underestimated. Because even if it seems easy to clean windows, this is a physically extremely strenuous activity. What else you need to know as a (prospective) window cleaner, tells you the following post.
Who may work as a window cleaner?
What many do not even know: The job of the building cleaner is a craft – but a license-free. This means that you do not have to present a journeyman or master craftsman certificate to work as a building cleaner or window cleaner.
In other words, anyone who wants to be allowed to become self-employed as a window cleaner and offer the corresponding services or want to start up a business with no money.
However, it is never a disadvantage if you can prove a suitable qualification. A professional degree is always a special proof of your abilities for customers – whether commercial or private – and often ensures that you are asked for a job. Conversely, window cleaner services without professional qualifications often have to fight for every single order.
The tasks of a window cleaner
If you want to be a window cleaner, you have to know, of course, which tasks will come your way. Anyone who thinks he has to “clean only windows” is clearly wrong.
As a window cleaner, you are engaged, among other things, to:
- Clean individual windows and large window fronts
- Advise customers on the care of glass surfaces
- To clean conservatories (also the roof areas)
- Select the right cleaning agents
- Possibly also to clean other areas of a building
The right equipment: The A and O for professional window cleaners
The fact that you do not have to fulfill any professional requirements does not automatically mean that it is easy to become a window cleaner. Who wants to lay down a professional appearance from the beginning should, above all, deal extensively with the subject of equipment and cleaning agents.
In this context, it is also important to budget a certain budget for all acquisitions. As a budding window cleaner you need, for example:
- different rags
- Window cleaning machines
- high-quality cleaning agents (at best, environmentally friendly)
- possibly climbing equipment and/or lift
Depending on the quality and scope of the equipment, you should plan at least 1,000 to 5,000 euros at the start of your self-employment. If you can not afford the latest cleaning equipment in the beginning, that’s no problem. First of all, accept several smaller orders until you can “top up” your equipment.
On time, friendly, dedicated: convince customers with the right appearance
Window cleaners are most likely to be hired for further assignments if they do a good job, that is: make the windows optimally clean. In addition, dealing with customers always plays an important role when it comes to being commissioned again.
If you want to turn a new customer into a regular customer, it is essential not only to be professional but also fundamentally positive. These include aspects such as:
- Friendly communication with the customer
- Punctual appearance
- Dedicated work
No one likes grumpy service providers who do their job without any emotion and then immediately disappear. If you want your customers to recommend you to others, an open, friendly and communicative manner is an excellent basis. Combined with proper work, nothing can go wrong.
Which requirements does a window cleaner have to fulfill?
If you are thinking of starting your own business as a Window Cleaner Services and asking if you can meet the requirements, we have put together a small checklist for you. With this, you may be better able to decide whether you dare to take the step into self-employment or not.
- Exercise capacity
- no fear of heights
- no sensitive skin
- professional knowledge (for example, when using cleaning agents and handling lifting platforms)
- positive appearance
- Joy of communication
- organizational skills
- a structured way of working
- Customer focus
Window Cleaner Services: An own website as an important marketing tool
Especially at the beginning of your self-employment, it is indispensable to be as present as possible. Although the topic of marketing often plays only a minor role in craft professions, you should not ignore it. Precisely because it is mostly neglected by the competition, this can give you an important competitive advantage.
Read also: What is marketing mix?
The basis of every marketing strategy is your own website. Here you can present yourself in an unfiltered and comprehensive manner and provide potential customers with all the information they need. These include, for example:
- contact details
- opening hours
In addition, it is always great when the team (or just you as a single person) presents itself on the website and thus from the beginning a bond with the customer is built.
Tip: A professional website convinces by a modern design, flawless texts, and high-quality photos.
Another topic that you should never forget is search engine optimization. The central keyword that must not be missing on your side is “window cleaner residence XY”, so for example “Window Cleaner Munich”, “Window Cleaner Cologne”, “Window Cleaner Bamberg” etc. Why? Because your potential customers are looking for it. The further up in the ranking your page appears, the sooner the searcher will click on it.
Window Cleaner Services Marketing: How to Talk to Customers
Of course, a website alone does not make a comprehensive marketing strategy. If you do not want to leave anything to chance and give it a go right from the start, you should also use other channels, such as local newspapers, billboards, and social networks, to alert you to your window cleaning service.
Our tip: As a window cleaner you must be creative and keep in mind that most window cleaners do not pay much attention to marketing. As already described, this is your great opportunity to stand out from the crowd. If you are lacking the ideas for an original marketing, it is always advisable to seek the help of professionals, i.e. advertising agencies.
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By Entire BGB Team…
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